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City of Top Talent

Keen Enthusiasm for Education

  • The tertiary education completion rate for adults aged 25-64 is 51%, which is above the OECD average. In particular, the ratio of college graduates aged 25-34 is 70%, which is the highest among OECD countries.
  • OECD average: 47% / EU 22 average: 46%
    • OECD, Education at a Glance 2022

Excellent Educational Environment

  • Seoul ranked No.2 in the Best Student Cities in the world alongside Munich, following London
  • No. 9 in the world in the college education system
    • Quacquarelli Symonds (2023)

Seoul, a Mega City with a Population of 10 Million

  • About one-fifth of the Korean population (about 10 million) live in Seoul, forming a huge consumer market.
  • An open culture with active early adopters and prosumers whose consumption tendencies lead global trends in various markets including IT, content (movies/games/music), food, fashion, and cosmetics.